"When I met with Joel about writing a press release for my company, I was a little cautious. I knew that my uniquely prepared herbal creams, oils and lotions were not necessarily the type of products that he would himself consider purchasing. I gave him all the information I could, and to my delight he created a press release that was exactly what I wanted. He captured my company perfectly, and he knew exactly what approach to take. He even gave me a list of contact e-mail addresses for several local publications. I e-mailed my press release and, within a month, Donah's Passions was featured in the Charlotte Observers Money Wise Retail section. Donah's Passions is finally being recognized with credibility. When I need a press release in the future, I know whom to call upon to write it."
Donah Ollila
Donah's Passions
The staple, tried and true marketing piece of every business is the brochure. After all this time...and through all kinds of technological advances...it's still a reliable way to tell your story, whether your company is a major multinational conglomerate or the company is...you, sole proprietor or individual service provider. It's tactile - you can hold it in your hands, feel the texture of the paper and enjoy the graphic approach. And it's ubiquitous - you can take it with you anywhere, hand it out anywhere or mail it anywhere. It can be small and it can be large, it can be short and it can be long.
At JDK Marketing Communications Management, we have a long history with the brochure. As such, we respect its role in the marketing mix. While it may no longer be the lone medium for telling the corporate story - websites are now the "steak" to the brochure's "sizzle" - it continues to serve its master well as an always significant and informative calling card.
No matter the nature of your business, whether it's an industrial product or a specialized individual service, it is our challenge to conceptualize and produce a winning, compelling piece. You may want us to handle the brochure from soup (developing a concept, graphic design and copy) to nuts (arranging for its commercial printing and delivery). Or, just the copy alone. Either way, we'll help put your business's best face forward with a great looking and informative brochure.
