"The adoption profile created by JDK Marketing really brought our birth mother letter to life. Although we had originally considered putting the profile together ourselves, we never could have created a motif and layout as creative as what Joel came up with. It took a lot of strain and worry out of this piece of the adoption process. And it was produced much more quickly than if we had tried to complete it on our own. We are pleased that our profile looks different than others we had seen and we expect this will help us stand out to potential birth mothers."
Misty K. Ritchie
Bank of America
There's a decided difference between text written for a TV spot and a PR-bent newspaper article. Between copy for a billboard and that for a website. Between catalogue wording and that for a trade show display. Each has its own language, its own cadence, its own specific purpose.
And so it's important to know the differences between them all.
The principal behind JDK Marketing Communications Management, Joel Kweskin, has written promotional copy for virtually every known marketing medium. With a Journalism degree and a college minor in Advertising, Kweskin has gone on to professionally tackle print ads, radio and television commercials, Business-to-Business video scripts, brochures, newsletters, press releases, annual reports, publication articles, sales letters, website content, and more.
Right click to download
 |
Independence Community Bank Corp. |
 |
Pediatric Dentistry |
 |
Bagel Brochure |
©2007 JDK Marketing. All Rights Reserved.